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Dongwoo Kim

Economist at Simon Fraser University, and first author of quality-score-auction-estimation — the paper that recovers advertiser values nonparametrically from bids in a quality-weighted sponsored search auction, and then simulates what happens when the platform changes the scoring rule.

Discovered while ingesting that source. His contribution to this spoke is methodological: an estimator that lets someone outside the platform quantify a mechanism the platform does not document.

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search-ad-auction